Privacy Policy

Last updated: September 13, 2026

Aura Apparels operates this online store and website, including its content, products, features, and services.

This Privacy Policy explains how Aura Apparels may collect, use, and disclose personal information when you visit our website, use our services, place an order, or contact us.

By using our website, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect

Depending on how you interact with our website, we may collect information that is necessary to provide our services and process your requests.

This may include:

Contact Information

Your name, email address, phone number, billing address, shipping address, and other contact information you provide when placing an order or contacting us.

Order and Transaction Information

Information related to products you purchase, order details, transaction details, returns, refunds, cancellations, and other information associated with your orders.

Payment Information

Payment-related information may be collected or processed when you make a purchase.

Payments are handled through applicable payment providers and payment services available during checkout. Aura Apparels does not ask customers to send full payment card numbers, security codes, passwords, or other sensitive payment credentials by email.

Customer Communications

If you contact us by email or another available support method, we may collect the information you provide in your communication so that we can respond to your request and provide customer support.

Device and Website Usage Information

When you visit our website, certain technical information may be collected automatically. This may include information such as your device type, browser type, IP address, network information, and information about how you interact with our website.

Cookies and similar technologies may also be used to support website functionality and understand website usage.

How We Collect Information

We may collect personal information:

Directly from you when you place an order, create an account, contact us, or provide information through our website.

Automatically when you browse or interact with our website, including through cookies and similar technologies.

Through service providers that help us operate our online store and provide services such as payment processing, website functionality, analytics, customer support, order fulfillment, and shipping.

Through other third parties where permitted by applicable law and when necessary to provide services or operate our business.

How We Use Personal Information

We may use personal information for purposes such as:

Processing and fulfilling orders.

Processing payments and providing order-related services.

Arranging shipping and delivery.

Responding to customer questions and support requests.

Processing eligible returns, refunds, exchanges, and cancellations.

Providing information about orders and other necessary service communications.

Operating, maintaining, and improving our website.

Understanding how customers interact with our website and improving its functionality.

Preventing, detecting, and addressing fraudulent, unauthorized, or unlawful activity.

Complying with applicable legal requirements and responding to lawful requests.

We may also use information for marketing communications where permitted by applicable law. If you receive promotional emails from us, you can unsubscribe using the applicable unsubscribe option included in those communications.

How We Share Personal Information

We may share personal information with service providers and other parties when necessary to operate our store, provide services, process orders, or comply with applicable law.

These parties may include:

Shopify, which provides the e-commerce platform used to operate our online store.

Payment providers that process payments and payment-related transactions.

Shipping and fulfillment providers that help deliver orders.

Technology, hosting, analytics, customer support, and other service providers that assist us in operating our business.

Government authorities, legal professionals, or other parties when disclosure is required by applicable law or valid legal process.

We do not disclose personal information simply for the purpose of making it publicly available.

Third-party service providers may process information according to their own privacy policies and applicable legal requirements.

Shopify

Our online store is powered by Shopify.

Shopify provides the technology that allows us to operate our online store and process transactions and may collect and process information in connection with your use of our store.

Information submitted through our website may be processed by Shopify and other service providers involved in operating the store.

For more information about how Shopify handles personal information, customers can review the Shopify Consumer Privacy Policy available on Shopify's website.

Cookies and Similar Technologies

Our website may use cookies and similar technologies to support website functionality, remember certain preferences, understand website usage, and provide services through our online store.

The specific cookies and technologies used may depend on the Shopify features, applications, and services enabled on our store.

You may be able to manage certain cookie settings through your browser or device settings. Disabling some cookies may affect certain website functionality.

Third-Party Websites

Our website may contain links to third-party websites or services.

If you visit a third-party website, that website's own privacy policy and terms may apply. Aura Apparels is not responsible for the privacy practices of websites that are not operated or controlled by us.

Customers should review the privacy policies of third-party websites before providing personal information to them.

Children's Privacy

Our website is not intended for children.

We do not knowingly collect personal information from children where prohibited by applicable law.

If a parent or legal guardian believes that a child has provided personal information to us, they may contact us using the contact information below so that we can review the request and take appropriate action where required by applicable law.

Information Security

We take reasonable steps to protect personal information used in connection with our business.

However, no method of electronic transmission or storage can be guaranteed to be completely secure.

For your protection, do not send full payment card numbers, passwords, security codes, or other sensitive credentials through email or other unsecured communication methods.

How Long We Keep Personal Information

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide services, process orders, maintain appropriate business records, resolve disputes, and comply with applicable legal obligations.

The length of time information is retained may vary depending on the type of information and the reason it was collected.

Your Privacy Rights

Depending on where you live and applicable law, you may have certain rights regarding your personal information.

These rights may include the right to:

Request access to personal information we hold about you.

Request correction of inaccurate personal information.

Request deletion of personal information in certain circumstances.

Request information about how your personal information is collected and used.

Request a copy of certain personal information where applicable.

Opt out of certain marketing communications.

Additional rights may apply depending on your location and applicable privacy laws.

To exercise an applicable privacy right, contact us using the information provided at the end of this Privacy Policy.

We may need to verify your identity before processing certain requests, where permitted or required by applicable law.

Marketing Communications

If you receive promotional communications from Aura Apparels, you may unsubscribe using the unsubscribe option provided in the applicable communication.

Even after opting out of promotional communications, you may still receive necessary non-promotional communications related to an order, payment, shipping, return, refund, or other service you have requested.

Privacy Complaints

If you have a concern or complaint about how your personal information is handled, please contact us using the information below.

We will review your concern and respond to your request.

Depending on where you live, you may also have the right to contact the appropriate privacy or data protection authority.

International Processing

Because our online store relies on service providers such as Shopify and other technology providers, personal information may be processed or stored in countries other than the country where you live.

Where applicable, such processing will be handled in accordance with applicable privacy laws and the relevant service provider's privacy practices.

Changes to This Privacy Policy

Aura Apparels may update this Privacy Policy from time to time to reflect changes to our business, website, services, or applicable legal requirements.

When changes are made, we will update the "Last updated" date at the beginning of this policy.

Customers are encouraged to review this page periodically for the current version of our Privacy Policy.

Contact Us

If you have questions about this Privacy Policy, our privacy practices, or your personal information, please contact us.

Aura Apparels

5830 E 2nd St Casper, WY 82609 United States

Phone: 1 (307) 466-6427

Email: support@auraapparels.com

Business Hours: Monday–Friday, 9:00 AM–5:00 PM (EST)

Customer Support Response Time: Within 24 hours